The Chase Design process consists of 3 parts, the first of which is to “Listen.” Step 2 in our 3 part design process is to “Plan”. Once the creative brief is created, it will be used as a general plan, to help guide and inform all principal stakeholders. During the “Plan” part of the creative […]
Read MoreOur Voice
Chase Design Process: Part 1 of 3: Listen
Step 1 in our 3 part design process is to “Listen.” “I Like to Listen. I Have Learned a Great Deal from Listening Carefully.” – Ernest Hemingway At the beginning of a potential collaboration, it’s very important to carefully listen to the client in order to add value to the consultation, manage expectations, determine the scope […]
Read MoreThe New Chase Design Website Has Launched!
Landing on the moon in 1969. Doug Flutie’s Hail Mary pass vs. Miami in 1984. Apple becoming more profitable than Microsoft in 2011. Chase Design launching their new website in 2015. Yes – miracles do indeed happen! Amid numerous projects and deadlines, such as our recent work for one of our clients, Steve Clarkson Dreammaker, […]
Read MoreChase Design: Thanks For A Successful 2014!
Did you devour everything in sight like a Hoover vacuum cleaner and gain 15 pounds on Thanksgiving? Did you get in line at 3am on Black Friday to get that new flat-screen TV just in time for The Walking Dead mid-season finale? Did you scour the internet relentlessly for good deals on Cyber Monday, even […]
Read MoreThe Chase Design Logo Design Process
If you have read our past blog posts, Good Branding Starts with a Good Logo and The Importance of Value-Based Logo Design, you have come to realize the benefits of a well designed logo and, more importantly, making sure you have the right team in place to create that logo. But what about the actual […]
Read MoreThe Meaning of Color
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Celebrating 10 Years of Award Winning Magazine Design
Since it’s inception in 2005, Chase Design has had the privilege of working with Palomar Health’s marketing team on The HealthSource magazine, a Health News and Education Resource for the Inland North San Diego County community in southern California. Published three times a year, and taking about a month to complete, it is a testament […]
Read MoreThe Importance of Value-Based Logo Design
In our last post, “Good Branding Starts with a Good Logo,” we discussed the importance of a well designed logo. But what about the importance of having the right team in place to create that logo? Such a team would have a “value-based” approach that creates and fosters a synergistic relationship with a client. This […]
Read MoreGood Branding Starts with a Good Logo
Branding – how a company’s or organization’s audience perceives them is directly tied to their logo. As you can see from our work, we’ve had the pleasure of creating a diverse portfolio of logos. One in particular, for Palomar Health, not only led to a re-branding campaign by Chase Design, but also to being awarded […]
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