Expanding Our Footprint in Gaming Chase Design is proud to support the casino and resort industry with strategy-driven digital design that balances brand storytelling with performance. From Southern California’s iconic Barona Resort & Casino to Northern California’s boutique-style Konocti Vista Casino, our work brings each destination’s unique offerings to life online—while delivering the functionality modern [...]

Beyond Projects - Building Success Together At Chase Design, we highly value keeping close-knit relationships with our clients, believing that our work goes beyond creating beautiful designs. We understand that outside of projects we're all human beings striving to improve our circumstances. Our tagline, "Creating Success," reflects our fundamental values in both life and business. [...]

Framework - The Beginning of a New Partnership In 2022, Learner-Centered Collaborative—a non-profit organization with deep roots in the education sector—approached us, referred by one of our long-time clients, Getting Smart. Their mission was clear: to redesign a key page on their website that would better reflect their innovative framework. Our task was to create [...]

San Diego LAFCO - Igniting the Spark In 2017, San Diego LAFCO embarked on a mission to redefine its identity, and Chase Design was enlisted to infuse the essence of San Diego County into their logo. Inspired by the region's diverse landscape, we set out to craft a visual masterpiece that would resonate with locals [...]

Initiating the Vision Together When the former marketing director at NelsonJobs transitioned to Junk King, the existing relationship prompted a collaboration with Chase Design once again. Recognizing our history of successful projects, she sought our assistance for an ambitious endeavor. Our primary objective was to develop a Pricing Estimator tool for Junk King, aimed at [...]

Exciting Partnership We were honored when Barona Casino, renowned as the Best Resort and Casino in San Diego, California, approached us for collaboration. Previously partnered with a larger agency, Barona sought a reliable, customer-centric partner offering design expertise, dedicated customer service, and hands-on collaboration. After a lengthy evaluation process, Chase Design emerged as their chosen [...]

We have a new intern in the house! In the ever-evolving landscape of the design industry, Chase Design has been quick to adapt and ride the waves of the AI Design integration revolution. Recognizing the importance of staying at the forefront of innovation, our company embarked on an exciting journey of exploration, testing various tools [...]

Every new business needs a face that will make their audience stop and notice them. This is a truth that everyone knows but not everyone can do. It takes a special set of skills to deliver a result that’s pleasing to clients. But it’s a whole different game to be recognized by other people because [...]

  The 2020 Coronavirus / COVID 19 pandemic has affected many small businesses. But what if you’re a medical practice or a company like Kara Dodds and Associates that provides pediatric therapy to hundreds of children – some of which have special needs and you have just been told by the state of California to […]

The World Wide Web is meant to be a place for the world to meet, share information, and grow together. Accordingly, much attention has been drawn to a conversation around making sure that everyone - truly everyone - can use the internet. “Accessibility” is the term used to describe the ability of a website to [...]

WordPress, by itself, is an extremely powerful content management system that has powered over 34% of the internet in 2019. The user friendliness and developer friendliness of WordPress have catapulted it into a position of being perhaps the most important CMS to hit the web. However, just because WordPress is so dominant by itself doesn’t […]

Our work is constantly aimed at fulfilling client projects with the idea of integrating and intersecting business strategy and creative execution. Our line of successful projects and satisfied clients has had visible results. In fact, in a recent press release, Chase Design was ranked 751st on Clutch’s list of their Top 1000 Global Companies in […]

As a web designer, there’s a lot to juggle when you take on a new web design project, especially if your team is responsible for every aspect of the project. Clients want to be able to depend on an agency for extensive services and many of the projects we handle include tasks from branding ideation, [...]

When it comes to designing a website with a synergy between engaging content, beautiful graphics and effective UX, you may find yourself wondering which comes first: content or design. Sure, the way your site looks has a significant impact on how effective you are at grabbing people’s attention when they first arrive on your site. [...]

Businesses in the medical field are often far more concerned with helping people than they are with branding, marketing, or aesthetics, which is often why you end up seeing so many medical brands sharing similar traits. There are certain familiar colors and styles that scream, “Healthcare!” and designers may tend to cling to the familiar [...]

The single-page website is a current trend offered with web design services and has become a common option in WordPress theme templates and in web development. Single-page websites are often used for simplicity, efficiency in both UX and development, however they have both obvious and hidden limitations that we will cover. With everyone looking to [...]

The AIGA San Diego Y Design Conference is an annual design conference hosted by AIGA San Diego. Bringing together nationally renowned industry thinkers, innovators and creators for two days of inspiration, this year’s “Y23” took place on May 5–6, 2018 at the Joan B. Kroc Institute for Peace and Justice on the beautiful campus of […]

At Chase Design we take leadership values to heart.  It comes through both in and outside of our office environment as we play a role as representatives for our client’s brands, marketing evangelists and members of the San Diego design community.  We are always looking to lead effectively and play a positive role in peoples […]

The holiday season is here!  We have been feeling extra festive at Chase Design and have been busy tinkering in our workshop helping our clients spread the spirit.  We wanted to spotlight a few of the holiday card print design work that we have been doing before heading home to friends and family. And a […]

There is no doubt that nothing is better then experience, however learning a craft from a well regarded institution of higher learning can help you get both experience and expand your knowledge base. Whether you are hoping to develop skills and start a career or looking to expand on your abilities and advance your career, […]

In today’s competitive economy, standing out from the crowd is an absolute must. Due to the competitiveness in both the digital and traditional print-media promotional platforms, many business owners are facing the realization that innovation and creativity are absolutely necessary in order to survive. Interestingly enough, many of the businesses which are thriving today aren’t [...]

In the era of digital marketing we currently live in, something as ‘traditional’ as logo design may feel somewhat obsolete. After all, it’s easy to get distracted from the long term effect that great logo and branding package can have on your business. Sometimes your marketing team is immersed in the more immediate and quantifiable [...]

Aѕ rеѕроnѕivе web dеѕign (RWD) аррrоасhеѕ itѕ 7 year аnnivеrѕаrу, many оf uѕ find оurѕеlvеѕ rеflесting on what has worked and what we’ve learned over these last fеw уеаrѕ. For ѕtаrtеrѕ, we’ve learned thаt design is not uniform аnd that it must flexibly ассоmmоdаtе ѕizе diѕсrераnсiеѕ with fluid gridѕ which are nоt always going to […]

The process of a web redesign has become a whole different beast since the advent of RWD (responsive web design). In the old days you could slap together some HTML, a simple CSS file and a bit of custom imagery (logo, banners, product photos) and then simply integrate a few forms or a shopping cart. […]

Organizations, no matter their size, with strong public brand recognition, are the ones most likely to find success – especially within the very competitive multi billion-dollar health care industry. Whether it’s a private clinic, hospital or pharmaceutical company, a professional medical logo design should be utilized as the face of the marketing strategy. In the [...]

In this edition of our San Diego Logo Spotlight Series, we head to the trendy neighborhood of North Park to explore the story behind the Tacos Perla logo design. Chase Design is no stranger to fantastic logo design and we saw it as soon as we entered this fun little restaurant.  Tacos Perla is a […]

As a follow up on our series of San Diego logo spotlights, we dive into the iconic hotel situated on the world renowned two time choice, U.S. Open golf course that we call our own.  If you missed our initial post on Mike Hess logo design and brand identity here is a quick update.  We […]

Let’s face it, San Diego is indeed mostly fun and sun and the reason that we love it so much is due to the unique areas, exciting things to do, the contrast of communities and the ever increasing innovation occurring in the area.  Not just technological or economic innovation, but artist and cultural as well. […]

“It’s all about the relationship.” – Chris Chase   What is great customer service? Going the extra mile – whether it is making sure all content is properly organized and all parties involved are on the same page, or just simply saying “Thank You.” Having strict attention to the details – no matter how mundane. […]

Chase Design is very thankful to turn 16 this year! Time sure does fly! 16 years ago, in 2000, Hugh Jackman unsheathed his claws as the mutant loner Wolverine for the first time in the movie, X-Men, where his character learned the value of teamwork. The Los Angeles Lakers were crowned NBA champions, winning the […]

The Chase Design process consists of 3 parts, the first of which is to “Listen.” The second part is to “Plan.” Step 3 in our 3 part design process is to “Execute”. Utilizing our attention to detail, design expertise and project management skills, we “Execute” the plan. From first round compositions of a logo design, […]

The Chase Design process consists of 3 parts, the first of which is to “Listen.” Step 2 in our 3 part design process is to “Plan”. Once the creative brief is created, it will be used as a general plan, to help guide and inform all principal stakeholders. During the “Plan” part of the creative […]

Step 1 in our 3 part design process is to “Listen.” “I Like to Listen. I Have Learned a Great Deal from Listening Carefully.” – Ernest Hemingway At the beginning of a potential collaboration, it’s very important to carefully listen to the client in order to add value to the consultation, manage expectations, determine the scope […]

If you are starting a new business, most likely one of the first things you will do is hire an agency than you can trust to develop a logo for you that will help establish your brand – which can be a very daunting task. When James Lepanto decided to couple his many years of [...]

Landing on the moon in 1969. Doug Flutie’s Hail Mary pass vs. Miami in 1984. Apple becoming more profitable than Microsoft in 2011. Chase Design launching their new website in 2015. Yes – miracles do indeed happen! Amid numerous projects and deadlines, such as our recent work for one of our clients, Steve Clarkson Dreammaker, […]

Did you devour everything in sight like a Hoover vacuum cleaner and gain 15 pounds on Thanksgiving? Did you get in line at 3am on Black Friday to get that new flat-screen TV just in time for The Walking Dead mid-season finale? Did you scour the internet relentlessly for good deals on Cyber Monday, even […]

If you have read our past blog posts, Good Branding Starts with a Good Logo and The Importance of Value-Based Logo Design, you have come to realize the benefits of a well designed logo and, more importantly, making sure you have the right team in place to create that logo. But what about the actual [...]

As we transition from Summer to Fall, one can’t help but notice the change in color. Look outside at the leaves and foliage. Go to your local farmer’s market and check out the new fall season produce. Open up the latest fashion magazines that are using the latest fall color palettes. Why is color so [...]

Since it’s inception in 2005, Chase Design has had the privilege of working with Palomar Health’s marketing team on The HealthSource magazine, a Health News and Education Resource for the Inland North San Diego County community in southern California. Published three times a year, and taking about a month to complete, it is a testament [...]

In our last post, “Good Branding Starts with a Good Logo,” we discussed the importance of a well designed logo. But what about the importance of having the right team in place to create that logo? Such a team would have a “value-based” approach that creates and fosters a synergistic relationship with a client. This [...]

Branding – how a company’s or organization’s audience perceives them is directly tied to their logo. As you can see from our work, we’ve had the pleasure of creating a diverse portfolio of logos. One in particular, for Palomar Health, not only led to a re-branding campaign by Chase Design, but also to being awarded [...]

The Chase Design team is excited to be working with the folks over at The Nation's Triathlon. The 6th Annual Nation’s Triathlon To Benefit The Leukemia & Lymphoma Society will take place Sunday, September 11, 2011 in the nation’s capital, Washington, DC.  It features a course that winds through Washington, DC’s monument corridor in the shadow of the [...]

The Chase Design team is excited to be working with the folks over at Pacific Sports on the Los Angeles Triathlon. Recognized as one of the top destination triathlons in the country, the Kaiser Permanente Los Angeles Triathlon Presented by Herbalife celebrates it’s 12th Anniversary.  The point-point course from Venice Beach to downtown Los Angeles […]

Be inspired by your surroundings. Everything you see. Everything you hear. Everything you experience. Soak in everything. Take it in and breathe out. Be passionate. Conspire with one another. Awaken the Spark inside you at Y16. Spark new ideas. The AIGA San Diego Y16 Conference brings together industry thinkers, innovators and change-makers for two days […]

This looks like a fun event. Join us! One of the biggest annual AIGA San Diego Student Group event, UNITE. The event is to bring together students, staff, and professionals. Come and get inspired by local professional panel speakers and a well known guest speaker, Brian Jacobs who is a former associate at Pentagram and […]