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Archive for the ‘Branding’ Category

Why Medical Branding is More Than Just Logo Design

Posted on: October 11th, 2018 by Chase Design

Businesses in the medical field are often far more concerned with helping people than they are with branding, marketing, or aesthetics, which is often why you end up seeing so many medical brands sharing similar traits. There are certain familiar colors and styles that scream, “Healthcare!” and designers may tend to cling to the familiar […]

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6 Logo Design Resources That Are Guaranteed to Inspire

Posted on: July 12th, 2017 by Chase Design

In the era of digital marketing we currently live in, something as ‘traditional’ as logo design may feel somewhat obsolete. After all, it’s easy to get distracted from the long term effect that great logo and branding package can have on your business. Sometimes your marketing team is immersed in the more immediate and quantifiable […]

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Health Care Design: Creating the Perfect Medical Logo

Posted on: September 19th, 2016 by Chase Design

Organizations, no matter their size, with strong public brand recognition, are the ones most likely to find success – especially within the very competitive multi billion-dollar health care industry. Whether it’s a private clinic, hospital or pharmaceutical company, a professional medical logo design should be utilized as the face of the marketing strategy. In the […]

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San Diego Logo Spotlight: Tacos Perla

Posted on: July 29th, 2016 by Chase Design

In this edition of our San Diego Logo Spotlight Series, we head to the trendy neighborhood of North Park to explore the story behind the Tacos Perla logo design. Chase Design is no stranger to fantastic logo design and we saw it as soon as we entered this fun little restaurant.  Tacos Perla is a […]

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San Diego Logo Spotlight: The Lodge at Torrey Pines

Posted on: June 30th, 2016 by Chase Design

As a follow up on our series of San Diego logo spotlights, we dive into the iconic hotel situated on the world renowned two time choice, U.S. Open golf course that we call our own.  If you missed our initial post on Mike Hess logo design and brand identity here is a quick update.  We […]

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San Diego Logo Spotlight: Mike Hess Brewery

Posted on: June 8th, 2016 by Chase Design

Let’s face it, San Diego is indeed mostly fun and sun and the reason that we love it so much is due to the unique areas, exciting things to do, the contrast of communities and the ever increasing innovation occurring in the area.  Not just technological or economic innovation, but artist and cultural as well. […]

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Chase Design Celebrates 16 Years of Creating Success!

Posted on: February 11th, 2016 by Aaron Nabus

Chase Design is very thankful to turn 16 this year! Time sure does fly! 16 years ago, in 2000, Hugh Jackman unsheathed his claws as the mutant loner Wolverine for the first time in the movie, X-Men, where his character learned the value of teamwork. The Los Angeles Lakers were crowned NBA champions, winning the […]

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Case Study: James Lepanto

Posted on: November 12th, 2015 by Aaron Nabus

If you are starting a new business, most likely one of the first things you will do is hire an agency than you can trust to develop a logo for you that will help establish your brand – which can be a very daunting task. When James Lepanto decided to couple his many years of […]

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The Chase Design Logo Design Process

Posted on: November 11th, 2014 by Aaron Nabus

If you have read our past blog posts, Good Branding Starts with a Good Logo and The Importance of Value-Based Logo Design, you have come to realize the benefits of a well designed logo and, more importantly, making sure you have the right team in place to create that logo. But what about the actual […]

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The Meaning of Color

Posted on: October 22nd, 2014 by Aaron Nabus

As we transition from Summer to Fall, one can’t help but notice the change in color. Look outside at the leaves and foliage. Go to your local farmer’s market and check out the new fall season produce. Open up the latest fashion magazines that are using the latest fall color palettes. Why is color so […]

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